NAVARRE LICENSING FEE

Santa Rosa County vendors who want to use logos and copyrighted Navarre Beach slogans on merchandise such as T-shirts, mugs or bumper stickers must now pay a $500 annual fee for a limited license contract. Santa Rosa County Tourist Development Office Director Julie Morgan said her office has received requests to use the slogans – “Navarre Beach Florida’s Most Relaxing Place” and “Navarre Beach Florida’s Panhandle.” The slogans came from the county’s $700,000 campaign contract with St. Petersburg-based Paradise Advertising and Marketing.